Making a Better Paint
Car buyers know to look beyond color and check under the hood. Paint buyers, too, know that it’s not just about color anymore, it’s about getting down to the technology that makes the paint easy to apply, durable, moisture and stain resistant, washable, and gentler on the environment.
Ace wanted to offer customers a paint that uses advanced technologies to provide features that really make a difference. We started small – with ceramic microbead technology.
Clark+Kensington™ interior paints are formulated with tiny microspheres that fit snugly together to form a tighter film than ordinary paints. This means that stains wash off easier, the surface is smoother, and it will take life’s bumps and bruises without showing it.
Clark+Kensington paints are 100% acrylic. This makes interior paints moisture resistant, so stains don’t penetrate and cleanup is much easier. And it makes exterior paints more flexible, so the paint can expand and contract as the temperature changes to minimize cracking and peeling.
We do all that and still manufacture our paints with VOC levels that are considerably lower than the national EPA regulations. With Clark+Kensington, you don’t have to sacrifice quality, durability or color selection to be earth friendly.
*Courtesy of acehardware.com
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